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	<title>Hyperthinker</title>
	<link>http://www.hyperthinker.com</link>
	<description>The HyperTh!nker Blog - New Ideas for added value thinking in the age of networks</description>
	<lastBuildDate>Fri, 21 Nov 2008 11:57:36 +0000</lastBuildDate>
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		<title>A case for building your own social network</title>
		<description><![CDATA[This is a cross-post from Steffen&#8217;s blog.
It&#8217;s often noted that replicating online tools that are mainstream and already perform the functions you need, just for the sake of having something with your own logo on it, is a mistake. In most cases, I&#8217;d agree. With social networks in particular, considering the number of existing tools [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/11/21/a-case-for-building-your-own-social-network/</link>
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		<title>Obama online</title>
		<description><![CDATA[This is a cross-post from Steffen&#8217;s blog.
Much has been said of how the Obama campaign mastered the web. The fact that three million people donated online, helping to make his campaign the best funded of all time, meant that money was no object. Having an endless supply of cash was obviously pretty handy, but what&#8217;s [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/11/12/obama-online/</link>
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		<title>Microblogging in Europe</title>
		<description><![CDATA[This is a cross-post from Steffen&#8217;s blog.
Microblogging. Think a platform where you can publish a sentence from your PC or mobile phone in a few seconds; or think Facebook with status updates and nothing else. The use of microblogging services like Twitter for professional purposes have not taken off in Europe and yet they&#8217;re all [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/11/06/microblogging-in-europe/</link>
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		<title>Marketing overload</title>
		<description><![CDATA[Special offers work. I know this from work: when an exclusive or a chance to save some money is offered and promoted well, customers appreciate it and you see a corresponding spike in sales nearly every time. Most companies understand this - but some seem to have taken it a little too far.  I [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/30/marketing-overload/</link>
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		<title>ZN 10th anniversary celebrated at Living Tomorrow</title>
		<description><![CDATA[ZN, the eMarketing agency for European HQs, is now 10 years old. To celebrate this event, we have organized an Innovation session with our main clients and partners at Living Tomorrow. To have a glimpse of how the tour looked like, view the video-report from the BBC here.
The tour has been topped off with a [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/13/zn-10th-anniversary-celebrated-at-living-tomorrow/</link>
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		<title>eMarketing Talents wanted</title>
		<description><![CDATA[If you watch this space and like what you read here&#8230;then maybe you are the new talent we are looking for. ZN is seeking an ambitious, motivated and experienced Account Manager to join our team and help take the company to the next level. Check the profile and fill in our form. Think creative, passion, [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/09/emarketing-talents-wanted/</link>
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		<title>The Conversation Prism</title>
		<description><![CDATA[
Renowned US PR professional and blogger, Brian Solis, has devised the &#8220;Conversation Prism&#8221;, a chart which marks all types of online interaction as well as many of the tools which perform them. Brian remains true to the essence of the online community by allowing his users to contribute - items he might have missed may [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/07/the-conversation-prism/</link>
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		<title>Recession and digital media</title>
		<description><![CDATA[I just read an interesting article on the impact that the financial crisis and talk of a recession is having on digital media.
Just wanted to share a quote that all digital agencies will love (including us): 
“Increasingly mission-critical these days is digital media, which many predicted would benefit during an ad recession—particularly the still-hot search [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/06/recession-and-digital-media/</link>
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		<title>e-neighbour.net - the event</title>
		<description><![CDATA[There is a virtual neighbourhood in Brussels… and you had the chance to be part of it!
As part of the Nuit Blanche last Saturday, we set up 3 doors on Place St Catherine in the centre of Brussels. Each door had a monitor, microphone and webcam and was connected to a computer.
At the same time [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/06/e-neighbournet-the-event/</link>
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		<title>Good campaign on show in Brussels</title>
		<description><![CDATA[
I saw this poster strung to a lamp-post near the European Parliament last weekend, and pretty much every other lamp-post in the vicinity, urging MEPs to insert more stringent measures in a CO2 reduction bill doing the rounds at the moment passed by the European Parliament&#8217;s Environment Committee last week.  Its message is simple [...]]]></description>
		<link>http://www.hyperthinker.com/index.php/2008/10/01/good-campaign-on-show-in-brussels/</link>
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